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I had inklings there was a connection between search engine optimization and site speed -- Google is clearly gung-ho on all things speedy after all -- but until Velocity 2010 I didn't realize that SEO and optimization are so intimately associated. Any distinction between these domains is now negligible, and the two could be full-fledged synonyms by the time Velocity '11 rolls around.
Nick Gerner drove the SEO-optimization connection home in a chat we had at the conference. The full video from our conversation is posted below. He discusses SEO at the 3:20 mark:
Need more convincing? Urs Holzle, senior vice president of operations at Google, was about as blunt as you can be in his Velocity presentation. Here's what he said about speed and search engine results:
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Holzle's full presentation is highly recommended. You can find a video archive of many other Velocity presentations and sessions here.
Related:
- A Google front-end developer weighs in on browser testing and tools
- How Facebook satisfied a need for speed
- Yahoo's homepage: Optimizing a site while 100 million people watch
- Steve Souders: Making Web Sites Faster in the Web 2.0 Age
Learn more about this topic from Even Faster Web Sites.
Performance is critical to the success of any web site. In this book, Steve Souders, web performance evangelist at Google and former Chief Performance Yahoo!, provides valuable techniques to help you optimize your site's performance. Souders and eight expert contributors provide best practices and pragmatic advice for improving your site's performance in three critical categories: Javascript, in the network, and in the browser.
This book contains six guest chapters contributed by Dion Almaer, Doug Crockford, Ben Galbraith, Tony Gentilcore, Dylan Schiemann, Stoyan Stefanov, Nicole Sullivan, and Nicholas C. Zakas.
