I had inklings there was a connection between search engine optimization and site speed -- Google is clearly gung-ho on all things speedy after all -- but until Velocity 2010 I didn't realize that SEO and optimization are so intimately associated. Any distinction between these domains is now negligible, and the two could be full-fledged synonyms by the time Velocity '11 rolls around.
Nick Gerner drove the SEO-optimization connection home in a chat we had at the conference. The full video from our conversation is posted below. He discusses SEO at the 3:20 mark:
Need more convincing? Urs Holzle, senior vice president of operations at Google, was about as blunt as you can be in his Velocity presentation. Here's what he said about speed and search engine results:
- A Google front-end developer weighs in on browser testing and tools
- How Facebook satisfied a need for speed
- Yahoo's homepage: Optimizing a site while 100 million people watch
- Steve Souders: Making Web Sites Faster in the Web 2.0 Age
Learn more about this topic from Even Faster Web Sites.
This book contains six guest chapters contributed by Dion Almaer, Doug Crockford, Ben Galbraith, Tony Gentilcore, Dylan Schiemann, Stoyan Stefanov, Nicole Sullivan, and Nicholas C. Zakas.